The Blog

Straight-Talking
Digital Advice

Practical tips on websites, SEO, branding and digital marketing for Edinburgh businesses. Written by people who actually do this stuff every day.

Web Design5 min read

How Much Does a Website Cost in Edinburgh?

A straight-talking breakdown of what you can expect to pay for a professional business website in Edinburgh, and what you get at each price point.

1 May 2026
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SEO8 min read

Local SEO Guide for Edinburgh Tradespeople

If you are a plumber, electrician or joiner in Edinburgh, here is exactly what you need to do to show up at the top of Google when customers search for your trade.

18 April 2026
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GEO6 min read

What is Generative Engine Optimisation and Why Does It Matter?

ChatGPT and Google AI are changing how people find local businesses. Here is what Edinburgh business owners need to know about GEO and how to get ahead of competitors.

5 April 2026
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Web Design4 min read

Do Edinburgh Restaurants Still Need a Website in 2026?

With Google, TripAdvisor and Instagram all competing for attention, is a website still worth it for Edinburgh restaurants and cafes? The honest answer might surprise you.

22 March 2026
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Web Design7 min read

How to Choose a Web Designer in Edinburgh: 7 Questions to Ask

Not all web designers are equal. Before you hand over any money, here are the seven questions that will separate the good from the not so good.

10 March 2026
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SEO6 min read

How to Set Up and Optimise Your Google Business Profile in Edinburgh

Your Google Business Profile is the single most important free tool for getting found locally. Here is how to set it up properly and make the most of it.

28 February 2026
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